Matrade ties up with Avana to boost SME exports

KUALA LUMPUR: The Malaysia External Trade Development Corporation (Matrade) is collaborating with local e-commerce platform Avana to increase exports of Malaysian Small and Medium Enterprises (SMEs) via e-commerce and social media.

Chief Executive Officer Mohd Shahreen Zainooreen Madros said the partnership targets 2,000 local merchants and brand owners who are export-ready to market their products….